Yankee Candle has rolled out its first scent of the year concept. “Yankee Candle has been a leader in the home fragrance category for 50 years, and each year we conduct extensive research and take great care to curate fragrances that our consumers will love. This year, we took this process to the next level,” said Anna Whitton, vice president of brand marketing, Yankee Candle Company. “We identified an overarching theme and built a candle to perfectly portray it. The resulti...